Does our church qualify for the Google Ad Grant?

If you're a registered 501(c)(3) nonprofit, you're likely eligible. Google offers qualified organizations up to $10,000/month in free search advertising through their Ad Grants program. There are some rules about how the ads run, but we handle the application and ongoing compliance.

We're a smaller congregation. Is digital marketing even worth it for us?

It depends on your goals. If you're happy with your current size and focused inward, you might just need a clean website. But if you want to reach new families — especially the steady stream of people relocating to East Texas — even a modest online presence makes a real difference. It doesn't have to be expensive.

What kind of content should a church post on social media?

Event announcements, sermon clips, volunteer spotlights, and photos from community events all perform well. The goal isn't to go viral — it's to give potential visitors a sense of your community's personality. People want to know what it feels like to be there before they walk in.

Can you help us set up online giving or event registration?

We can integrate tools like Planning Center, Tithely, or similar platforms into your website. We don't build custom payment systems, but we'll make sure the giving page and event registration are easy to find and simple to use on any device.

Our current website was made by a volunteer years ago. Should we start over?

If it's on a platform you can't easily update — or if the volunteer is no longer available to make changes — rebuilding is usually the better path. A new site on a manageable platform means your staff can update service times, post events, and add content without waiting on someone else.

How do we handle our online presence without feeling pushy or salesy?

Think of it as being helpful, not promotional. You're not selling a product — you're making it easier for someone who's already looking to find what they need. Clear information, honest descriptions, welcoming language. That's it. No gimmicks required.

Digital Marketing · Tyler, TX

Digital Marketing for Churches in Tyler

How does a young family who just moved to Tyler find a church? They don't flip through the Yellow Pages. They don't drive every street on Sunday morning looking for steeples. They search on their phone, usually on Saturday night or Sunday morning, and they visit whichever church answered their questions first.

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Being Findable Isn't Vanity — It's Hospitality

Some church leaders feel uneasy about marketing. It can feel commercial. Like putting a price tag on something that should be freely given.

But think about it this way: a family relocates to Tyler for a job at the medical center. They're looking for a church home. They search on Google. If they can't find your service times, if they can't tell what your church is about, if they don't know where to park or whether there's a kids' program — they'll visit the church that made all of that clear. You didn't lose them because of theology. You lost them because of information.

That's all digital marketing does for a church. It makes sure the people already searching can find you and know what to expect. It answers the questions visitors are too polite to call and ask. It's an extension of the welcome you'd give someone at your front door — just moved online.

Can We Talk Honestly About Church Websites?

Your site doesn't need flashy animations or a drone video of the sanctuary. But it does need to answer five things clearly: When do you meet? Where are you? What do you believe? What's available for kids? And how does someone get connected?

If any of those are hard to find — buried in submenus, spread across multiple pages, or written in insider language — new visitors won't dig. They'll just try the next result.

We build church sites that put service times and location front and center, explain your beliefs in plain language, and make it simple for someone to say "I'm interested." A full site with all of that starts at $1,500 and takes about a week.

On the paid advertising side, churches don't always need aggressive ad campaigns. But a Google ad that appears when someone searches "churches near me" or "Sunday service Tyler TX" can be the difference between a visitor finding you or finding the congregation two miles away. Google even offers ad grants for qualifying nonprofits — up to $10,000/month in free search advertising. If you qualify, we'll help you apply and manage it.

The Part Where We Talk Numbers

Ministry budgets are tight. We get that. So let's be straightforward.

Ongoing digital marketing management starts at $750/mo. That covers search ads, campaign management, and monthly reporting on what's happening — how many people searched, how many clicked, how many visited your site and looked at service times or filled out a connection card.

If you qualify for a Google Ad Grant, the ad spend itself is covered. You'd just pay for the management and strategy.

Not every church needs paid ads. Some just need a website that works and a Google Business Profile that's accurate and complete. That alone — correct address, current service times, recent photos, a few honest reviews from members — puts you ahead of churches whose online presence hasn't been touched in years. We can set all of that up as part of a site build without ongoing ad spend if that fits your budget better.