Do I need a new website before starting digital marketing?

Not always, but sometimes. If your current site loads slowly, doesn't explain your practice areas, or has no clear way to contact you, we'd recommend fixing that first. Sending paid traffic to a weak site just wastes your ad budget.

How do you decide which marketing channels to use?

We look at your practice areas, your location, and where potential clients are most likely to search or browse. A criminal defense attorney and an estate planning attorney reach people in very different ways. We pick the channel that fits, not the one that's trendiest.

How quickly will I see results from ads?

Search ads can generate calls within the first few weeks if the campaign is set up well. But it takes time to test, adjust, and dial things in. A realistic expectation is meaningful traction within 30 to 60 days, not overnight.

Can you handle just the ads if I already have a website I like?

Yes. If your site is solid and converts well, we can focus entirely on driving traffic to it. We'll review the site first to make sure it's ready, then build the campaign around it.

What kind of reporting do I get?

Plain-language reports that show what's working and what isn't. Clicks, calls, form submissions, cost per lead—the numbers that actually matter to a law practice. No jargon-heavy PDFs full of vanity metrics.

Digital Marketing · Alba, TX

Digital Marketing for Lawyers in Alba

Too many law firms dump money into Google Ads with no plan and call it marketing. If you're practicing in Alba or anywhere in Wood County, you need a strategy that's built around how people actually find and hire attorneys—not just whatever the ad platform recommends.

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The Default Ad Campaign Is a Money Pit

Here's what usually happens. A lawyer signs up for Google Ads, picks some broad keywords like "lawyer near me," sets a budget, and lets it run. Two months later, the budget's gone and the phone didn't ring.

That's not because ads don't work. It's because nobody sat down and figured out who the actual client is, what they're searching for, and what would make them pick up the phone. Running ads without that foundation is just noise.

We build campaigns that start with the question: what does someone in Wood County type into Google when they need a lawyer? Then we work backward from there. Every dollar goes toward reaching that person, not just generating impressions on a dashboard.

Picking the Right Channel First

Should you be on Google? Facebook? Running email campaigns? The answer depends on your practice areas and where your potential clients spend their time.

A family law attorney in a rural area like Alba is going to reach people differently than a personal injury firm in a metro. Some practice areas do well with search ads because folks are actively looking for help. Others do better with targeted social campaigns that put your name in front of people before they even know they need you.

We figure out which channel makes sense first, then expand from there. No sense spreading a budget across five platforms when one of them is doing the heavy lifting.

Your Website Has to Do Its Job Too

Ads can bring people to your site. But if your site doesn't explain your practice areas clearly, show your credentials, and make it dead obvious how to schedule a consultation—those clicks are wasted.

Attorney bios matter. Testimonials matter. A contact form that doesn't feel like a tax return matters. The marketing and the website have to work together. One without the other is half a plan.

If your site needs work before we run ads, we'll say so. No point driving traffic to a page that doesn't convert.

What This Costs

Our ongoing marketing management—search ads, social campaigns, reporting, adjustments—starts at $750/mo. That covers the strategy, the execution, and the constant tweaking that keeps things moving in the right direction.

If your website needs a rebuild first, a full site starts at $1,500 and takes about a week. And if you want the site built with search visibility baked in from day one, that's $3,500 for website and SEO together.

No long-term contracts required upfront. No six-month minimums before you see what's happening with your money.