What platforms should our church be on?

Facebook is still where most church-age adults in East Texas spend their time, so that's the priority. Instagram matters too, especially for reaching younger families. We'll focus on the platforms where your community actually is rather than spreading thin across everything.

We don't want our church to feel like a brand. Can social media still work for us?

Yes — and it shouldn't feel like branding. The goal is to share what your church is already doing in a way that's accessible to people who aren't there yet. Real photos, real announcements, real words from your pastor. No sales pitch required.

How often would you post for us?

That depends on your church calendar and what's happening week to week. A consistent rhythm matters more than volume. Three solid posts a week that people actually read will do more than daily posts no one cares about.

Can you help us promote specific events like VBS or a community meal?

That's one of the best uses of social media for a church. We can create event-specific posts, run targeted ads to people in the Gun Barrel City and surrounding Lake Palestine area, and make sure the event details are clear and shareable.

Do we need a website before starting social media?

Not necessarily, but they work better together. Social media gets attention — a website gives people somewhere to go next. If your site needs work, we can handle both at the same time.

Social Media Marketing · Gun Barrel City, TX

Social Media Marketing for Churches in Gun Barrel City

Gun Barrel City sits right on Lake Palestine, and the population swells every weekend with visitors, seasonal residents, and families passing through. If your church isn't showing up on social media when those folks are scrolling, you're invisible to people who might be looking for exactly what you offer.

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Your Church Has a Message — Social Media Is How It Travels

Most churches in smaller communities rely on their sign out front, maybe a bulletin, maybe word from a member who invites a neighbor. That still matters. But the reality is that when someone moves to Henderson County or drives in for a weekend at the lake, the first thing they do is search on their phone. And what they find — or don't find — shapes whether they ever walk through your doors.

Social media for a church isn't about going viral or chasing likes. It's about consistency. Posting your service times so they're easy to find. Sharing when VBS registration opens or when the men's group is meeting. Letting people see what your community actually looks like — not a stock photo of a steeple, but real faces and real moments. A short post about a volunteer day at Gun Barrel Park says more about your church than a mission statement ever could.

The problem is that most pastors and church staff are already stretched thin. You're preparing sermons, visiting members, managing the building, coordinating volunteers. Social media falls to whoever has a free minute, and then it doesn't happen for three weeks. We handle it. We'll build a posting schedule tied to your church calendar, create content that reflects your beliefs and your personality, and keep your pages active so that when someone in Gun Barrel City searches for a church — or a friend shares your post — there's something worth finding.

Connecting People Before They Ever Visit

A church's social media should do a few things well. It should answer basic questions — where are you, when do you meet, what do you believe. It should show what's coming up — events, groups, service projects. And it should give people a low-pressure way to connect before they commit to showing up on a Sunday morning. A prayer request form shared on Facebook. A short video from the pastor. A post about your food pantry or youth group. These aren't marketing tricks. They're invitations.

We'll set up and manage your Facebook and Instagram presence, write posts that sound like your church and not like a corporation, and make sure your event calendar stays current. We'll also tie your social media back to your website so visitors can find directions, watch a sermon, or fill out a connect card without hunting for it. If you don't have a website that does those things yet, we can build one — a full site runs starting at $1,500 and takes about a week.

For ongoing social media management, our SEO and ads package starts at $750 a month. That covers content creation, scheduling, and making sure your posts actually reach people beyond your current followers. Gun Barrel City is a tight community, and people talk. But they also scroll. Your church should be in both conversations.