We barely have anyone running our current Facebook page. Can you just take it over?

That's the idea. We handle the posting, the scheduling, and the strategy. Your staff just sends us updates about what's happening at the church — events, announcements, whatever — and we turn it into content. You approve everything before it goes up.

Our congregation skews older. Is social media even worth it for us?

Facebook's biggest user base is people over 40. Your congregation is probably already on there. And the younger families you're hoping to reach are definitely on there. So yeah, it's worth it. It's where people in Mineola are already spending their time.

What kind of posts actually work for churches?

Short videos from the pastor do well. Event announcements with clear details. Behind-the-scenes stuff like setting up for a community dinner. Real photos of real people at your church, not graphics with fifteen fonts on them. Anything that makes someone feel like they'd be welcome.

Can you help with event promotion for things like VBS or revivals?

For sure. We can run targeted posts and even paid ads on Facebook that reach people in Wood County and the surrounding area. Paid promotion for a specific event is one of the best uses of a small ad budget — you're targeting a specific area with a specific date, so the money goes further.

How much time would our staff need to spend on this?

Maybe 30 minutes a week sending us updates about what's coming up. That's about it. If something big happens — a baptism, a community outreach day — snapping a quick photo on a phone helps a lot. But we do the heavy lifting.

Do we need a website too or can we just do social media?

You can start with just social media. But a website gives people a place to land when they want more than a Facebook post can offer — service times, beliefs, staff bios, event signups. The two work best together. A simple site is $300 and takes a few days if you want to start small.

Social Media Marketing · Mineola, TX

Social Media for Churches in Mineola That People Actually Follow

You probably handed the church Facebook page to whoever on staff seemed youngest. They posted a few service reminders, maybe a picture from the potluck, and then it just... stopped. That's how it goes for most churches. Social media feels like one more thing nobody has time for, and the results never seem worth the effort.

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You Tried. It Didn't Stick. That's Normal.

So somebody in your congregation — maybe a deacon, maybe the pastor's kid home from college — started posting on the church Facebook page. Service times on Sunday morning. A blurry photo from VBS. A "Happy Easter" graphic pulled from Google. And for a while it felt like progress.

But nobody was liking anything. Nobody was sharing it. The page just sat there looking half-abandoned, which honestly might be worse than not having one at all. Because when a young family in Wood County is looking for a church home — and they will check your Facebook before they ever pull into your parking lot — a dead page tells them you're either not active or not paying attention.

The problem wasn't effort. The problem was not having a plan. Social media for a church isn't the same as social media for a restaurant or a boutique. You're not selling tacos. You're trying to make someone feel welcome before they ever walk through the door. That takes a different approach, and it takes consistency. We know how to set that up so it actually runs without eating your whole week.

What We Actually Do for Church Social Media

1. **Build your posting calendar around your church's real rhythm.** Wednesday night services, men's breakfasts, youth group, holiday events at Community Park — whatever your congregation has going on, we turn it into content people in Mineola actually want to see. Not generic quotes slapped on stock sunsets.

2. **Write posts that sound like your church, not a marketing department.** If your pastor talks like a regular person from East Texas, your Facebook page should too. We match the voice so it feels authentic. People can smell corporate church-speak from a mile away and they scroll right past it.

3. **Set up your pages so people can find what they need fast.** Service times, your address near the courthouse square, what to expect on a first visit, how to sign up for small groups or submit a prayer request. All of it easy to find, not buried in a wall of text from 2019.

4. **Actually track whether any of this is working.** We pay attention to which posts get people commenting, sharing, clicking through to your site. Then we do more of that and less of what falls flat. No guessing.

This Isn't Just About Likes

A church in a town the size of Mineola doesn't need to go viral. You need the folks driving past your building on 69 to know you exist. You need the mom scrolling Facebook at midnight to see that you have a moms' group. You need the family that just moved to Wood County for work to find your Christmas Eve service without having to dig for it.

That's what good social media does for a church. It puts you in front of people at the right time. And it makes the first impression feel warm instead of stale.

We pair this with a website that backs it up — so when someone clicks through from Instagram or Facebook, they land on something that actually looks alive. Our website and SEO packages start at $3,500 and take a week or two. Social media management and ads start at $750 a month. But if you just need a solid site to point people to first, a simple one starts at $300.