How often would you post on my accounts?

That depends on the plan, but typically three to five times per week on your primary platform. Consistency matters more than volume. A few good posts a week will outperform daily filler content every time.

Can you run Facebook ads for my insurance agency too?

Yes. Paid ads are part of the $750/mo package. We can target people in Ben Wheeler and the surrounding Van Zandt County area who fit your ideal client profile — homeowners, new car buyers, young families looking at life insurance.

What if I already have a Facebook page but haven't posted in months?

That's fine. We'd clean it up, update your info, and start fresh with a real posting schedule. A dormant page isn't a problem. A page full of irrelevant content is harder to fix, but still doable.

Do I need to provide content or photos?

Not required, but it helps. If you snap a photo at a community event near the Heritage Chapel or anything local, that kind of content performs well. We can handle everything else — writing, graphics, scheduling.

How do I know if social media is actually bringing in clients?

We track engagement, follower growth, and most importantly, clicks to your quote request form or contact page. You'll get regular reports. If nobody's clicking through, we adjust the strategy.

Social Media Marketing · Ben Wheeler, TX

Social media marketing for insurance agents in Ben Wheeler

Most insurance agents treat social media like a bulletin board. Post a stock motivational quote on Monday, a holiday graphic on Friday, and wonder why nobody's calling. That's not marketing — that's filling space. If you're an insurance agent in Ben Wheeler, your social media should be doing one thing: getting people to trust you enough to ask for a quote.

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The generic post problem

Insurance is already a hard sell on social media. Nobody wakes up excited about liability coverage. So when agents post the same recycled content — "Did you know homeowners insurance covers…" with a canva graphic — it just blends into the feed like wallpaper.

The fix isn't posting more. It's posting things that make sense for a small community like Ben Wheeler, where folks actually know each other. A post about what to check on your policy before storm season hits Van Zandt County is worth more than ten generic infographics about umbrella coverage. People engage with things that feel like they were written for them, not scraped from a content library.

And engagement matters here because social media platforms show your posts to more people when other people interact with them. No interaction, no reach. Simple as that.

Where your customers actually are

Facebook is still where most folks in East Texas spend their time online. Instagram matters too, but for insurance agents working in and around Ben Wheeler, Facebook is the priority. That's where community groups live. That's where people share recommendations.

We build a posting strategy around the platforms that make sense for your business — not every platform that exists. You don't need TikTok. You probably don't need LinkedIn. You need a consistent presence in the places where your potential clients are already scrolling.

This includes setting up or cleaning up your business profiles so they actually have your contact info, a link to request a quote, and a reason for someone to follow you in the first place.

Tying posts to quote requests

Social media that doesn't connect back to your business goals is a hobby. For an insurance agent, the goal is simple: get people to request a quote for car, home, or life insurance. Every post should have a path back to that.

That means mixing in content that prompts action — quick questions, reminders about coverage gaps, seasonal check-ins — alongside posts that just build familiarity and trust. Testimonials from satisfied clients are gold once you start collecting them. Until then, educational content that shows you know what you're talking about works fine.

We handle the planning, writing, and scheduling. You stay focused on selling policies and helping clients. That's a better use of your time than staring at a content calendar.

What this costs

Social media marketing and ad management starts at $750/mo. That covers strategy, content creation, posting, and reporting so you can see what's working.

If you don't have a website yet — or the one you have doesn't have a quote request form or any way to book an appointment — a full website starts at $1,500 and takes about a week. Social media works better when there's somewhere solid to send people.

No long-term contracts required. If it's not working, you'll know, and so will we.