What should go on a roofing company website?

Photos of completed jobs, a description of your services, warranty details, and a simple way to request an inspection or estimate. If you handle storm damage or insurance work, put that up front. Keep it focused on what people actually need to know before they hire you.

How much does a roofing website cost?

A simple site with a few pages starts at $300 and can be done in a few days. A full site with a gallery, service pages, and lead forms starts at $1,500 and takes about a week. If you want ongoing SEO and local visibility, that starts at $3,500. Hosting and updates start at $50 a month.

Can you add a section for storm damage and insurance claims?

Yes. We can set up a page that explains your insurance claim process, what documentation homeowners need, and how to spot damage. It's one of the most useful things a roofing site can have, especially in East Texas where storms are common.

What if I don't have good photos of my work?

Start taking some with your phone on the next few jobs. You don't need a professional photographer — just clear shots of finished roofs, crew at work, and any interesting details like flashing or ridge vents. We can build the site now and add photos as you collect them.

Will people actually fill out the inspection request form?

If it's short and easy, yes. Ask for name, phone, email, and maybe address. That's it. People will fill that out at 9 p.m. on a Sunday when they can't call you. The longer and more complicated the form, the fewer submissions you'll get.

Do I need to keep paying for hosting after the site is built?

Yes. Hosting keeps the site online, handles security updates, and makes sure nothing breaks. It starts at $50 a month. If you stop paying, the site goes offline. Think of it like paying for your phone line — it's just part of having a working website.

Web Design · Henderson, TX

Web Design for Roofing Companies in Henderson

A website won't fix everything. It can't make a good crew show up faster, can't erase a bad review, and definitely can't stop the next hailstorm from rolling through Rusk County. But it can show people you're legitimate, make it easy to request an inspection, and stop you from losing work to roofers with nicer-looking sites.

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What a Good Roofing Website Actually Does

When someone needs a roof fixed in Henderson, they're usually stressed. Maybe they spotted a leak. Maybe their insurance adjuster just left. Maybe they're comparing three different companies and yours is one of them. Your website is often the tiebreaker.

A solid site shows photos of completed work — actual roofs you've done, not generic images that could be from anywhere. It explains what's covered under warranty and what isn't. It has a simple form where people can request a free inspection without having to call during business hours. And it loads quickly on a phone, because most folks are looking you up while standing in their driveway or sitting in their truck.

If your current site is slow, confusing, or just looks tired, you're probably losing jobs without knowing it. Someone checks you out online, gets frustrated, and moves on to the next name on their list. They don't email you to complain about your website. They just call someone else. That's the part that stings — you never even know what you missed.

Let's Talk About What You Actually Need

You don't need a fancy site with animations and video backgrounds. You need something clean that answers the questions people actually have: Do you handle insurance claims? What does your warranty cover? Can I see examples of your work? How do I get an estimate?

Most roofing sites either dump everything on one overwhelming page or hide the important stuff where nobody can find it. The contact form is buried somewhere. The service area isn't mentioned. There's no mention of financing or storm damage help. It's like the site was built by someone who's never actually needed a roofer.

What works better: a handful of pages that each do one job well. A page that explains your services. A gallery showing real projects around Henderson and Rusk County. A page about warranties and what happens after the install. A contact page with a form that takes thirty seconds to fill out. That's it. You don't need more than that unless you're running a massive operation, and even then, keep it simple.

Why Roofing Is Different Online

Roofing isn't like selling T-shirts or booking haircuts. People don't browse roofing companies for fun. They show up because something's wrong or because they're doing research before a storm season. They want proof you know what you're doing, and they want it fast.

That means your site needs to feel trustworthy right away. Good photos help. So does explaining your process — what happens during an inspection, how long a typical job takes, what materials you use. If you work with insurance companies, say that clearly. If you offer financing, put it somewhere visible. Don't make people dig around to find out if you're a real option.

Around here in Henderson, word of mouth still matters, but even people who get your name from a neighbor are going to look you up before they call. They want to see if you seem professional. If your site's a mess or doesn't exist, they're going to assume your work might be a mess too. Fair or not, that's how it goes.